Whitney Bromberg Hawkings is the Founder and CEO of Flowerbx. She started her career in Paris working for Tom Ford at Gucci and after 18 years as SVP of Communications she moved on to found Flowerbx, the online flower delivery service that has become the first global flower brand. Over the past three years, she has launched Flowerbx across the UK, 17 other countries across Europe as well as the East and West Coast of the United States.

Whitney sits down with Journal 22 to discuss her best green thumb tips for getting flowers to last longer, what the hardest thing about being a mum is and why she now believes in soulmates.